Reading newspapers has long been part of people's morning routine. Many had the newspaper physically delivered to their home. In today's digital age, however, many choose to forgo all that and post most of their news online. Say no to plagiarism. Get a tailor-made essay on "Why Violent Video Games Shouldn't Be Banned"? Get an Original EssayCompanies like The Huffington Post and Buzzfeed have already taken note of their customers' changing attitudes and have started covering more serious news on their websites to attract a larger customer base. Now, companies like Business Insider are trying to accomplish the same feat by expanding their website to include more serious journalism. Business Insider is able to save money by expanding its website. They know how invested their customers are in technology, and by adding more stories considered serious journalism to their website, they can expand their current customer base. This choice offers a greater guarantee of success than a complete overhaul of your website or switching to a physical copy of the news as it would drive away current customers, leading to a possible loss of profit. Business Insider's decision to do so comes at a cost. By focusing most of their attention on adding more serious news, they will most likely diminish their lighthearted stories like "25 Secrets That Show Duck Dynasty Might Be Totally Fake." This could lead to an increase in complaints from their long-time customers, because this is why the customers originally came to the website. The incentive for their customers to read these new, longer and more serious stories can be seen in the increase in technology. As Business Insider becomes available on tablets and mobile apps, more people are able to easily access these articles on the go and feel more comfortable reading them than on a traditional desktop computer. Today's heavy reliance on technology has led to many things that were once physically available being moved online. As more and more websites add serious journalism to their sites, the choice of physical newspapers will decrease due to the large demand for online news that physical newspapers will not be able to compete with. Voluntary trade creates wealth for Business Insider. By voluntarily shifting focus from work to the regular topic of articles, they are able to focus on a new genre of articles that will most likely lead to an increase in their already 24 million unique visitors each month, as it will add more variety to their site web, appealing to more people. The consequences of choices lie in the future because of this decision. Many physical newspapers will most likely become obsolete sooner or later due to the great competition they face from companies like Business Insider and The Huffington Post, whose customers flock to their websites for the ease of access and free price. Please note: this is just an example. Get a custom article from our expert writers now. Get a Custom Essay The author's opinion that digital readers are increasingly looking for longer and more serious news articles is correct. People consider these news sites more convenient than traditional newspapers, but they would still like the in-depth nature of a newspaper, which more journalistic articles would provide. This article relates to class because we discussed aspects that could shift the demand curve, such as tastes and.