I decided to use WordPress to create my website. The template I chose is Radcliffe 2, in my opinion it is the simplest considering that I have no design experience or knowledge on how to create a website. It could be the template that will stop me from putting in too much information and keep it simple, instead of cluttering the pages with photos and useless stuff. Personally, this is a tricky task because I am not a creative type and would prefer to stay away from creating a website on my own, even if it is easy and simple. However, the communication part, such as creating a mission statement and choosing what to write in each of the sections of the site, is not that difficult for me and I find it very interesting. Say no to plagiarism. Get a tailor-made essay on "Why Violent Video Games Shouldn't Be Banned"? Get an Original EssayExternal links that I think would be useful to my target audience, and also something that might be informative about the company, are the ones that will take them to the websites of major leather trade shows in Asia, where my target audience. My company, to be a leader in its sector, must be an exhibitor in all these fairs, such as APLF in Hong Kong, ACLE in Shanghai and IFLE in Vietnam. The idea I have for the press release is to inform the public about the company's new guideline of working only with LWG (Leather Working Group) certified tanneries. The LWG is a stakeholder group that monitors the effects of the leather manufacturing industry on the environment. Organizations that can obtain LWG certification range from leather retailers to chemical suppliers and tanneries. Promoting better and sustainable practices in the industry is becoming more and more important every day, with many major leather product manufacturers requiring LWG certification from their suppliers. By ensuring that all our suppliers are LWG certified and can therefore also become LWG members (even after passing an audition), the organization will demonstrate to its stakeholders that they care about their social and environmental responsibility and, as a result, are involved in the communities they are part of. As mentioned in the previous discussion board, the company is an international trader of skins, hides and leather, and it is a very small market, so it may not be noteworthy to some large news networks, for example. However, this wouldn't be the kind of attention the company would be looking for anyway, so if such a press release is noteworthy for the few specialized information sources in the industry, which I believe is considering, once again, the importance of LWG certification nowadays, then the press release will have achieved its objective. To ensure that I adhere to the traditional press release format, I will use all, or as many, of the tips and components of the press release slides as possible, such as using letterhead, quote, "###", etc.Retain in mind: this is just an example. Get a custom paper from our expert writers now. Get a Custom Essay I will create an infographic because I believe it is more useful than a podcast or video in this case. I know this industry very well because I worked in it for 5 years, so I also know that these types of media are not widely used, including infographics. However, I think that with the infographic I could offer some kind of relevant information to potential customers and even existing ones. The first idea is to make a data visualization infographic that contains information about leather exports to some of the countries where the company has suppliers, e.g..
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