Topic > Samsung Company Overview: Strategy, Capabilities, Organizational Structure

Samsung Electric was founded in 1969 in South Korea and is the group's largest shareholder. Even though Samsung group is a mega organization right now, it has gone through many crises. Say no to plagiarism. Get a tailor-made essay on "Why Violent Video Games Shouldn't Be Banned"? Get an original essayStrategySamsung has always maintained a mission that responds to changes, in terms of the company and development in the world. Economic contribution to the nation and priority to human resources and becomes the pursuit of rationalism. This slogan represents its journey from a national industrial leader to a global powerhouse in consumer electronics. Samsung's management philosophy dictates its determination to contribute to the prosperity of people around the world. Samsung relies on the talent, creativity and dedication of its people to advance its technology and improve living standards around the world. Samsung has an effective readership and is good at adapting to change. Samsung has proven successful in replicating its design and important Apple features. It was noted that "a 2010 internal Samsung presentation gave Samsung engineers a step-by-step process to follow in an attempt to steal much of what made the iPhone such a unique product." Samsung's business strategy constantly searches for gaps in the market and exploits every possible opportunity. The Samsung Note series of phones/tablets was one example as Samsung noticed that speakers of Asian languages ​​wanted a device they could write on. Samsung also has a huge advantage in distribution. Samsung has relationships with wireless carriers that make it easier to distribute its product. Its first president Kun Hee Lee's spirit is one of continuous improvement and he emphasizes the spirit with his employees as he believes that there is never any time to rest for Samsung. Samsung has great leadership in top management. Previously, top management had instructed to focus all its resources on the Galaxy S to be released on the same day as Phone 4. Samsung has its own institution, Changjo Kwan, which shapes employees' understanding of the business. Only the CEO has the power to most control the direction of the company. Before Samsung approaches a company, it normally becomes its supplier. Create costly barriers for others by investing large sums of money on plants to limit competition. It diversifies into many operations to capture various types of markets. Lee (2002) concludes that Samsung's organizational structure of members is disciplined and has a strong preference for formalization. They then emphasized procedures and the organization exhibited the uniqueness of each department with a strong reluctance to outsource, a high preference for internal procurement, and a possessive perception of its technology and capital. Please note: this is just an example. Get a custom paper from our expert writers now. Get a Custom Essay Government Role Samsung being a chaebol, a family-controlled conglomerate, prospered thanks to tax benefits, special loans, anti-labor policies, and other government subsidies. When Kun Hee Lee took over, the Korean government's policies regarding external engagement and increased import quotas transformed Samsung into a multinational manufacturing company. Although many investments failed, Samsung launched its global strategic initiative in 1993 and became a global brand in microchips, displays and mobile phones. However, history has shown that Samsung and the government have crossed the line.