Mahindra Comviva has recently changed its revenue recognition method from the completed service contract method to the proportional completion method as it measures revenue proportionally with reference to the execution of each act. 3. For software companies, a new guideline or standard is defined in US GAAP and INDIAN GAAP: - Multi-element arrangements to allocate revenue between accounting periods when certain elements are provided in more than one period.4. The difference between US GAAP and INDIAN GAAP in allocating revenue recognition consideration in multiple element arrangements is that US GAAP is identified by vendor-specific objective evidence of fair value, while INDIAN GAAP is identified by to relative fair value.5. As competitors of Mahindra Comviva, IMImobile has a better financial performance than OnMobile, judged through the results of various financial ratios. Therefore, this relatively justifies IMImobile to set a benchmark position or standard of objectives for the company for future prospects and better management.6. Financial ratios reveal the company's strengths and weaknesses. Provides quantifiable metrics useful for benchmarking.