While the American commercial feeds on the constant image of the film itself, the Canadian commercial feeds on the actual Happy Meal toys. So, which is better? It all depends on how motivated you are to start that Happy Meal and how the commercials make you feel. The American commercial shows what the food looks like and tells you how fun it is to play with toys. He appeals to parents to come and eat McDonald's food and then invites children to eat the food while playing with toys. The Canadian commercial was solely focused on kids to let them know what toys you can get. At the beginning of the commercial it was not clear which company it was about until a McDonald's Happy Meal box appeared on the table in the background. At the end of the commercial we finally talk about McDonald's. There are a lot of commercials out there that aren't great, but the best Lincoln commercials are the ones featuring Matthew McConaughey. Consider the following Lincoln commercial from September