They should also participate in initiatives that benefit society (Fallon, 2015). The company should manage its business and lead its efforts to create a positive impact in the society. This business practice is called corporate social responsibility (CSR) (Popa & Salanta, 2014). “Sustainability is not only important for people and the planet, but also vital for business success,” Maw said Consumers today are more aware of global social issues. That said, the importance of corporate social responsibility in business has more value than in the past (Fallon, 2015). Humans are social animals and we cannot live in isolation. We are expected to behave in a way that is socially and morally acceptable to others. This also applies to business; Businesses are expected to conduct their operations in such a way as to fulfill their obligations to society (Olivia, 2011). Being socially responsible does not only mean respecting the legal system, but also going beyond it through environmental management, investing in human capital and having a relationship with all stakeholders (Popa & Salanta, 2014). According to Gond and Moon, CSR is associated with corporate responsibility towards society not for wrong reasons such as compensating for a negative result, which means using CSR irresponsibly by hiding “doing good” with “doing harm”. Second, corporate responsibility