COMPANY PROFILEThe idea of ​​Haier is to produce white goods such as refrigerators used in most homes, air conditioners for cooling, washing machines for laundry, mobile phones for communication and home appliances for kitchen.Brand The construction of the product used worldwide has made Haier known in many countries and ranked fourth for its home appliance products, which have received the "Global Branding" label worldwide in last 24 years. Through product improvement they used the localization plan to expand into European markets and for the network and supply chain to be well known. Today, many Haier products are sold internationally in more than 30,000 retail outlets and in approximately 165 countries. CORPORATE MISSION Haier's main mission is to make products made for people's lives more suitable and safe through new home appliances and have an understanding of "customer" -design-oriented design”. FINANCIAL PERFORMANCE Haier Group was a small company and has grown over the last 16 years to become the well-known flagship product today...